BLOBUP

date: Fall 2019

duration: 3 week individual project

focus: UX research/design, visual design, children-related design

tools: Fusion 360, KeyShot 8, Illustrator, Photoshop, physical model

The new way of balancing and stacking knowledge

research phase

"Toys are children's words and play is their language."

Garry L. Landreth

targeted audience

4- 5 year old children are the main targeted audience of BlobUp. The toy is designed for them to play with for relaxation and for purpose of training focus. After an exciting outdoor play or before a night sleep, BlobUp is there to help children calm down and relax.

targeted environment

The targeted environments of BlobUp are children's play room, kindergarten, and in their rooms where the game serve as a cool-down game

market research

Children's toy industry is large and there was a wide range of stacking/balancing toys for children aged 4-5, but there was no toy that allowed children to think and use strategy to solve the stacking problem.

final product: blobpup

learning objective

- Increase children's concentration

- Improve hand skills and coordination

- Help on cognitive development

- Teach patience and focusing skills

- Develop fine motor skill

why is BlobUp different?

BlobUp has different weight points within each piece that weighs heavier than other parts of the piece. The circled points are heavier, so children needs to think strategically to stack the blobs without them falling.

“There is nothing more deceptive than an obvious fact.”

Arthur Conan Doyle

which side looks heavier?

Our thoughts think that the wider side of the piece is heavier, but the weight point is within the narrower side. So if you stack the piece with wider side, your stack will fall!

physical model

Made with modeling foam and weight points were made heavier with hard clay put into the piece itself